{"id":36926,"date":"2022-05-12T18:00:11","date_gmt":"2022-05-12T16:00:11","guid":{"rendered":"https:\/\/www.bikeradar.com\/?p=677222"},"modified":"2022-05-12T18:22:50","modified_gmt":"2022-05-12T16:22:50","slug":"the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it","status":"publish","type":"rss_feed","link":"https:\/\/c01.purpledshub.com\/cyclingplus\/rss_feed\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it\/","title":{"rendered":"The Oakley Sub Zero is back again \u2013 but not as you knew it"},"content":{"rendered":"

<\/p>

By Stan Portus\n \t\t<\/p>

Published: Thursday, 12 May 2022 at 12:00 am<\/p>

\n\n

If Oakley\u2019s redesign of the Sub Zero sunglasses<\/a> wasn\u2019t enough of a makeover for you, the brand\u2019s new Re:SubZero sunglasses might be just the ticket.<\/p>\n

Launched today, the sunglasses take the rough idea behind the Sub Zeros, with a low claimed weight of 24g and a bug eye-like design. But Oakley has introduced a larger lens which provides greater coverage and softened the Sub Zero\u2019s aggressive angles.<\/p>\n

The Re:SubZero is part of a new collection called the MUZM collection which will see Oakley release new versions of sunglasses from its back catalogue. Oakley describes the MUZM collection as \u201ca unique curation of iconic styles that are re-released with new interpretations and infused with today\u2019s technology\u201d.<\/p>\n

This isn\u2019t the first time Oakley has searched its archive for inspiration. There was the Oakley Heritage Collection<\/a> in the early 2010s, which looked to the 1980s with versions of the Razor Blade and Eyeshade.<\/p>\n

But in a more contemporary twist, the Re:SubZero sunglasses will be introduced via an augmented reality-enabled journey. This will use graphics to provide insight into the sunglasses and an explainer of the different elements of the design, according to Oakley.<\/p>\n

Oakley says the sunglasses will be packaged in a \u201cfloating chamber\u201d to highlight the lightweight design.<\/p>\n

Retro inspiration, modern tech<\/h2>\n
\"""\"<\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/picture><\/div>
The sunglasses weigh just 24g.<\/span><\/figcaption> Stan Portus \/ Our Media<\/i><\/span><\/div>\n

The Re:SubZero glasses have several modern technologies, which feature in many of the best Oakley cycling sunglasses<\/a>.<\/p>\n

The frame design uses Oakley\u2019s PhysioMorphic Geometry, said to allow a lens design with \u201cextended wrap and rigidity\u201d without a frame and create a \u201cmask-like fit\u201d.<\/p>\n

\"""\"<\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/picture><\/div>
The glasses incorporate the Oakley logo into the frame\u2019s hinge.<\/span><\/figcaption> Stan Portus \/ Our Media<\/i><\/span><\/div>\n

Oakley has fitted the glasses with its Prizm lens technology, which is said to enhance colours and contrast.<\/p>\n

There are Unobtanium nose pads in different sizes included with the Re:SubZero allowing people to tailor the fit.<\/p>\n

The glasses have an attachment design that utilises the Oakley logo to connect the lens with the arms.<\/p>\n

Are the Oakley Re:SubZero sunglasses for cycling?<\/h2>\n
\"""\"<\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/source><\/picture><\/div>
Skateboarder Aori Nishimura appears in the Re:SubZero campaign.<\/span><\/figcaption> Oakley<\/i><\/span><\/div>\n

Oakley says the Re:SubZero sunglasses are ideal for running and training, and doesn\u2019t mention cycling directly.<\/p>\n

But Oakley does say the glasses are for \u201ceveryone who likes to physically move and improve their lives through sport\u201d and \u201cstaying active beyond the traditional field of play\u201d. So we\u2019ll take that to mean they can be cycling glasses<\/a>, too.<\/p>\n

The athletes in Oakley\u2019s campaign for the new glasses include Aaron Jones, the American football running back for the Green Bay Packers; Canadian sprinter Andre De Grasse; and Japanese professional skateboarder Aori Nishimura.<\/p>\n

How much do the Oakley Re:SubZero sunglasses cost?<\/h2>\n
\""Oakley\"<\/picture><\/div>
Oakley Re:SubZero in steel with a black matte lens.<\/span> <\/figcaption> Oakley<\/i> <\/span>\n<\/div> <\/figcaption><\/figure><\/div>
\""Oakley\"<\/picture><\/div>
Oakley Re:SubZero in carbon fibre with a ruby matte lens.<\/span> <\/figcaption> Oakley<\/i> <\/span>\n<\/div> <\/figcaption><\/figure><\/div>
\""Oakley\"<\/picture><\/div>
Oakley Re:SubZero in blue with a sapphire lens.<\/span> <\/figcaption> Oakley<\/i> <\/span>\n<\/div> <\/figcaption><\/figure><\/div>
\""Oakley\"<\/picture><\/div>
Oakley Re:SubZero in black with a dark golf lens.<\/span> <\/figcaption> Oakley<\/i> <\/span>\n<\/div> <\/figcaption><\/figure><\/div> <\/div>\n<\/div>\n<\/div>\nOakley hasn\u2019t provided a retail price at the current time but we expect it to be somewhere around the \u00a3213 \/ $268 retail price of the Sub Zero sunglasses.\n

The Re:SubZero will initially be available in four colours: steel with a black matt lens; carbon fibre with a ruby matt lens; blue with a sapphire lens; and black with a dark golf lens.<\/p><\/body><\/html>\n

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By Stan Portus Published: Thursday, 12 May 2022 at 12:00 am If Oakley\u2019s redesign of the Sub Zero sunglasses wasn\u2019t enough of a makeover for you, the brand\u2019s new Re:SubZero sunglasses might be just the ticket. Launched today, the sunglasses take the rough idea behind the Sub Zeros, with a low claimed weight of 24g […]<\/p>\n","protected":false},"author":24,"featured_media":36927,"template":"","categories":[1],"acf":{"readingTimeMinutes":"4"},"uagb_featured_image_src":{"full":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-scaled.jpg",2560,1706,false],"thumbnail":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-150x150.jpg",150,150,true],"medium":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-300x200.jpg",300,200,true],"medium_large":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-768x512.jpg",768,512,true],"large":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-1024x683.jpg",800,534,true],"1536x1536":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-1536x1024.jpg",1536,1024,true],"2048x2048":["https:\/\/c01.purpledshub.com\/uploads\/sites\/43\/2022\/05\/the-oakley-sub-zero-is-back-again-but-not-as-you-knew-it-2048x1365.jpg",2048,1365,true]},"uagb_author_info":{"display_name":"importmanagerhub@sprylab.com","author_link":"https:\/\/c01.purpledshub.com\/cyclingplus\/author\/importmanagerhubsprylab-com\/"},"uagb_comment_info":0,"uagb_excerpt":"By Stan Portus Published: Thursday, 12 May 2022 at 12:00 am If Oakley\u2019s redesign of the Sub Zero sunglasses wasn\u2019t enough of a makeover for you, the brand\u2019s new Re:SubZero sunglasses might be just the ticket. Launched today, the sunglasses take the rough idea behind the Sub Zeros, with a low claimed weight of 24g…","_links":{"self":[{"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/rss_feed\/36926"}],"collection":[{"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/rss_feed"}],"about":[{"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/types\/rss_feed"}],"author":[{"embeddable":true,"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/users\/24"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/media\/36927"}],"wp:attachment":[{"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/media?parent=36926"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/c01.purpledshub.com\/cyclingplus\/wp-json\/wp\/v2\/categories?post=36926"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}