{"id":57859,"date":"2024-01-03T09:01:00","date_gmt":"2024-01-03T08:01:00","guid":{"rendered":"http:\/\/b69548ed-ae10-46a7-b1fc-733993a0bb90"},"modified":"2024-01-03T10:00:44","modified_gmt":"2024-01-03T09:00:44","slug":"gravel-garmin-and-big-bike-brands-dominate-stravas-year-in-sport-trend-report-2023","status":"publish","type":"rss_feed","link":"https:\/\/c01.purpledshub.com\/cyclingplus\/rss_feed\/gravel-garmin-and-big-bike-brands-dominate-stravas-year-in-sport-trend-report-2023\/","title":{"rendered":"Gravel, Garmin and big bike brands dominate Strava\u2019s Year in Sport Trend Report 2023\u00a0"},"content":{"rendered":"

Annual round-up reveals which generation rode furthest and fastest last year <\/p>

By Jack Evans\n <\/p>

Published: Wednesday, 03 January 2024 at 08:01 AM<\/p>

\n\n

You may have analysed your Strava in Year in Sport Report and those of the people you follow, but you can now check out how stack up against Strava users worldwide.\u00a0<\/p>

The ride recording and sharing app has released the Strava Year in Sport Trend Report, which analyses the uploads of 120 million athletes between 1 October 2022 and 30 September 2023.\u00a0<\/p>

It excludes activities set to \u2018Only Me\u2019 and from users who opted out from sharing on Strava Metro.\u00a0<\/p>

The data is global unless otherwise specified.\u00a0<\/p>

The report also includes survey data from 6,990 respondents, including Strava users and active people who are not on Strava, according to the brand.\u00a0<\/p>

More gravel and ebike rides\u00a0<\/h2>
Data suggests Strava users are increasingly heading away from tarmac. – Strava<\/figcaption><\/figure>

There was more off-road riding on Strava in 2023, with increases in the number of rides logged on gravel bikes<\/a> and mountain bikes<\/a>.\u00a0<\/p>

Strava says gravel riding<\/a> is one of the fastest-growing activities on the app<\/a>. The share of users recording gravel rides rode by 55 per cent, according to the brand.\u00a0<\/p>

The proportion of cyclists who shared an electric bike<\/a> ride on the platform rose by 23 per cent.\u00a0<\/p>

Last year saw a five per cent increase in the share of cyclists who recorded a metric century (100km) on Strava.<\/p>

Gear of the Year<\/h2>
\"Graphic
The three major bike brands dominated. – Strava<\/figcaption><\/figure>

Most cyclists uploaded their rides on a Garmin Edge 530<\/a>.<\/p>

Despite being released in 2019, the Edge 530\u2019s continuing popularity shows the brand\u2019s mid-tier bike computer<\/a> is still going strong.\u00a0<\/p>

Across the world, the most popular bike brands among Strava users worldwide were Trek, Specialized and Giant.\u00a0<\/p>

In the UK, Giant jumped from third to first followed by Trek in second and Specialized in third.\u00a0<\/p>

Generational divide\u00a0<\/h2>
\"Graphic
Distance of rides and runs increased with age. – Strava<\/figcaption><\/figure>

Gen Z users (aged between 13 and 26) rode faster of all generations at a median speed of 20.9kph globally, according to Strava.<\/p>

In the UK, Gen X cyclists (aged between 42 and 57) recorded the highest median speed of 20.8kph.\u00a0<\/p>

Regardless of age, women named Femke and men named Robbe uploaded the fastest median rides.\u00a0<\/p>

\"Graphic
Gen X are the best at taking segment crowns. – Strava<\/figcaption><\/figure>

Overall, Gen X users were twice as likely as their Gen Z counterparts to take a QOM\/KOM.\u00a0<\/p>

Eight per cent of Gen X cyclists earned a crown, followed by Boomers (7 per cent), Millennials (6 per cent) and Gen Z (4 per cent).\u00a0<\/p>

The most popular segment for travelling cyclists to attempt was the \u2018Team Ineos Test?\u2019 in Pollen\u00e7a. Nearly 500,000 athletes have ridden the 1.6km Mallorcan ascent where Cofidis pro Jes\u00fas Herrada Lopez holds the KOM.\u00a0<\/p>

Unsurprisingly, cyclists in a group of two or more were 53 per cent more likely to clock the fastest time on a segment.\u00a0<\/p>

The Boomer generation (aged 58 to 76) clocked the longest median ride in the UK (27.5km) and worldwide (33.3km).<\/p>

Running versus cycling<\/h3>

Gen Z was nearly twice as likely to log runs (69 per cent) as rides (36 per cent), while the opposite was true for the oldest generation.\u00a0<\/p>

Sixty-three per cent of Boomers recorded rides and 29 per cent shared runs.\u00a0<\/p>

The balance was much more even among Millennials and Gen X.\u00a0<\/p>

Commuting by bike\u00a0<\/h3>
\"Graphic
The share of Gen Z bike commuters has doubled in five years. – Strava<\/figcaption><\/figure>

Nearly half of Millennials commuted by bike last year, as has been the case since 2019.\u00a0<\/p>

The second most likely to cycle to work<\/a> were Gen X with 29 per cent.\u00a0<\/p>

Far fewer of the Gen Z cohort use a bike to commute (17 per cent) but the share has increased from eight per cent in 2019.\u00a0<\/p>

What motivates Strava users?<\/h2>
\"Graphic
When you gotta go, you gotta go. – Strava<\/figcaption><\/figure>

More than half of Strava users said setting a goal and 40 per cent said signing up for an event provided motivation.\u00a0<\/p>

On a day-to-day basis, time pressure appears to help.<\/p>

Asked what helps them start a workout, 53 per cent of Strava users said knowing that if they don\u2019t do it now, they won\u2019t get it done, got them out of the door.\u00a0<\/p>

Three-quarters of Strava users with pets said their animal companions encouraged them to exercise.\u00a0<\/p>

Ninety per cent of Strava users said making exercise part of a routine helped them stay active.<\/p>

The time of day they exercised didn\u2019t seem to matter but it did vary between generations. Boomers tended to exercise earlier in the day while Gen Z went out later \u2013 49 per cent exercised after 4pm on weekdays compared to 29 per cent of Boomers.<\/p> <\/body><\/html>\n

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