{"id":10381,"date":"2022-04-28T00:00:00","date_gmt":"2022-04-27T22:00:00","guid":{"rendered":"https:\/\/c01.purpledshub.com\/homesantiques\/?post_type=purple_issue&#038;p=10381"},"modified":"2022-05-12T10:09:01","modified_gmt":"2022-05-12T08:09:01","slug":"picture-perfect","status":"publish","type":"post","link":"https:\/\/c01.purpledshub.com\/homesantiques\/2022\/04\/28\/picture-perfect\/","title":{"rendered":"Picture perfect"},"content":{"rendered":"\n<h5 class=\"has-text-align-center article-standfirst\"><span class=\"has-inline-color has-ccp-black-color\">Collecting Postcards<\/span><\/h5>\n\n<p class=\"has-text-align-center sans-serif article-full-lead\">Whether written as love notes, letters home from the front line, or greetings from the seaside, postcards offer us a tangible link to the past. <strong>Emma Longsta<\/strong>ff  explores their fascinating history<\/p>\n\n<ul class=\"no-tts wp-block-purple-slider\" data-autoplay=\"true\" data-speed=\"300\" data-effect=\"fade\"><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/6f813865-ea36-4802-877f-40110495c506.jpg\" alt=\"\" data-id=\"10366\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/6f813865-ea36-4802-877f-40110495c506\/\"\/><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/ca140904-6fba-4503-956e-daa9201cfe7d.jpg\" alt=\"\" data-id=\"10367\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/ca140904-6fba-4503-956e-daa9201cfe7d\/\"\/><figcaption> Tommy at home in German dugouts, a Daily Mail War Pictures postcard (back and front), 1916, The Postal Museum.<\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/2856bbd5-3d43-4828-805d-12535abf8715.jpg\" alt=\"\" data-id=\"10368\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/2856bbd5-3d43-4828-805d-12535abf8715\/\"\/><figcaption>And the band played on \u2013 this early 1890s black-and-white photo postcard was part of a mixed topographical lot of 100-plus postcards, sold in April 2022, 1818 Auctioneers; <\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/42e81f7f-fc50-47bc-8cc3-3e343b3d96af.jpg\" alt=\"\" data-id=\"10369\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/42e81f7f-fc50-47bc-8cc3-3e343b3d96af\/\"\/><figcaption>Trouble with the Spark postcard, 1907, The Postal Museum. <\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/543e8d42-7df9-4552-a5c4-a8d62e619a41.jpg\" alt=\"\" data-id=\"10370\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/543e8d42-7df9-4552-a5c4-a8d62e619a41\/\"\/><figcaption> Postcard of Piccadilly Circus, 1903, The Postal Museum; <\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/0b0b7584-f8d9-421f-ab4d-c6b4ee6b6d5a.jpg\" alt=\"\" data-id=\"10371\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/0b0b7584-f8d9-421f-ab4d-c6b4ee6b6d5a\/\"\/><figcaption>Votes for Women postcard, 1818 Auctioneers.<\/figcaption><\/figure><\/li><\/ul>\n\n<p class=\"article-full-body sans-serif\"><strong><span class=\"has-inline-color has-ccp-black-color\">Wish you were here?<\/span><\/strong><\/p>\n\n<p class=\"article-full-body sans-serif\">We tend to think postcards go hand in hand with a traditional seaside holiday, along with sh and chips, sandcastles, and disappointing weather. But Georgina Tomlinson, a deputy curator at London\u2019s Postal Museum, explains that in their early days, postcards were used more like emails or text messages:<\/p>\n\n<p class=\"article-full-body sans-serif\">\u2018When we go back to the first postcards, they were very plain, with a pre-printed stamp. They were designed to be a functional communication tool \u2013 and very quick and cheap to send at half the price of a standard letter. In the late 1800s and early 1900s, postal collections and deliveries were so frequent, especially in central London, you could send a postcard in the morning and it would arrive the same day.\u2019<\/p>\n\n<p class=\"article-full-body sans-serif\">The first stamp in the world was issued in England in 1840, but postcards actually originated in Austria-Hungary; the earliest British postcards were produced in 1870. The British Post Office accepted picture postcards at the halfpenny rate in 1894, but one whole side was still le free for the address \u2013 any message had to be squeezed around the image. It wasn\u2019t until 1902 that the divided back cards we\u2019re more familiar with today were approved for use.<\/p>\n\n<p class=\"article-full-body sans-serif\">Anyone could potentially read the message on a postcard, so some senders resorted to code, like Morse or mirror-writing. \u2018There was also a <span>language of stamps \u2013 the angle at which the stamp was stuck said something speciffic, like \u201cI love you\u201d \u2013 but as this seems to have been quite widely known, it wasn\u2019t really very secret,\u2019 laughs Georgina.<\/span><\/p>\n\n<div class=\"no-tts wp-block-image article-in-image photo\"><figure class=\"no-tts aligncenter\"><img loading=\"lazy\" width=\"643\" height=\"994\" src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/15404dbc-757a-4ede-8a3a-12a294cfe469.jpg\" alt=\"\" class=\"no-tts wp-image-10372\" srcset=\"https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/15404dbc-757a-4ede-8a3a-12a294cfe469.jpg 643w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/15404dbc-757a-4ede-8a3a-12a294cfe469-194x300.jpg 194w\" sizes=\"(max-width: 643px) 100vw, 643px\" \/><figcaption>A Suffragette in Prison postcard, c1905\u20131913, The Postal Museum.  \u00a9 Crown Copyright; James Henderson &amp; Sons, London; S. Hildesheimer &amp; Co Ltd; \u00a9 Valentines Co; Amoret Tanner<\/figcaption><\/figure><\/div>\n\n<p class=\"article-full-body sans-serif\">Huge numbers of postcards were sent in the early years of the 20th century\u2013 up to 900 million every year. We have accurate figures, as the Post Office had a special postcard rate, until it was replaced with the first and second class system in 1968. Savvy postcard publishers devised ways of boosting sales even further by encouraging a collecting craze, says Georgina: <span>\u2018The company Raphael Tuck &amp; <\/span>Sons ran competitions to see who could collect the most postcards. <span>They were also numbered and produced in series, the idea being that you\u2019d try to assemble them all.\u2019 <\/span>And when holidays on the coast became popular with the masses, publishers seized the opportunity to produce cards depicting bustling promenades and sunny beaches.<\/p>\n\n<div class=\"no-tts wp-block-image article-in-image photo\"><figure class=\"no-tts aligncenter\"><img loading=\"lazy\" width=\"985\" height=\"719\" src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/ab66ccb2-5cfb-4f46-b83c-3965add0dc80.jpg\" alt=\"\" class=\"no-tts wp-image-10373\" srcset=\"https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/ab66ccb2-5cfb-4f46-b83c-3965add0dc80.jpg 985w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/ab66ccb2-5cfb-4f46-b83c-3965add0dc80-300x219.jpg 300w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/ab66ccb2-5cfb-4f46-b83c-3965add0dc80-768x561.jpg 768w\" sizes=\"(max-width: 985px) 100vw, 985px\" \/><figcaption>The first-issued British postcard from 1870, which drew heavily on a Hungarian design. Printed only on one side, it included an imprinted halfpenny stamp that covered the price of postage \u2013 half that of a letter, The Postal Museum.  \u00a9 The Cynicus Printing Co., Ltd; \u00a9 Royal Mail Group Ltd, courtesy of The Postal Museum; \u00a9 The Postal Musuem, \u00a9 Central Publishing Co.<\/figcaption><\/figure><\/div>\n\n<p class=\"article-full-body sans-serif\">During the First World War, soldiers at the front were given free postage, and encouraged to write home as a way of boosting morale. Georgina describes how the messages could be far from poetic: \u2018They might just scribble something like \u201cStill going strong\u201d \u2013 but imagine how much that meant to a mother back home.\u2019 <span>There\u2019s something so moving about a postcard, she thinks: \u2018When you hold an old card in your hand, it can be a very emotive and tangible link with the past. It\u2019s been handled by two people connected in some way. The way people wrote to each other helps us see into the ordinary, everyday lives of people who o en get le out of history. The messages can be so simple, but the character of the people writing them really comes across. We hear the voices of people as they really were, and not a romanticised version.\u2019<\/span><\/p>\n\n<p class=\"article-full-body sans-serif\">It\u2019s these insights into social history that make postcards so appealing, agrees Ken Payne, an expert valuer at 1818 Auctioneers in Cumbria: \u2018At auction, the most valuable postcards show us how people really used to live and work. <span>They\u2019re pictures of lost worlds. <\/span>Topographical cards from the early 1900s achieve the highest prices at auction, especially when they\u2019re showing vehicles, people, events like parades and fairs, even accidents like tram crashes, train crashes, and mill fires. Black-and white images of country scenes <span>don\u2019t appeal in the same way.\u2019 In June 2021, 1818 Auctioneers sold a large collection of postcards of Barrow-in-Furness photographed around the turn of the century, depicting ships, dockyards, airships, even fires in factories, which made \u00a312,000. In the same sale, a very unusual set of postcards from Singapore and Penang in the early 1900s went for \u00a37,000.<\/span><\/p>\n\n<p class=\"article-full-body sans-serif\">Although really rare collections of topographical cards can make thousands at auction, individual postcards, or even a bundle, sell at postcard fairs or online for just a few pounds, making this one of the most accessible areas of collecting. <span>There are many themes on which a collection could be focused \u2013 old shopfronts, scenes from Skegness, <\/span>Su rage es&#8230; or perhaps you\u2019ll be intrigued by the messages. As Georgina puts it, \u2018With postcards, there\u2019s beauty on both sides.\u2019<\/p>\n\n<ul class=\"no-tts wp-block-purple-slider\" data-autoplay=\"true\" data-speed=\"300\" data-effect=\"fade\"><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/5ac2973f-ec6e-4ff9-aa12-4328dfee5940.jpg\" alt=\"\" data-id=\"10374\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/5ac2973f-ec6e-4ff9-aa12-4328dfee5940\/\"\/><figcaption>Postcard depicting the collapse of a printing works, 1906, Claire Gamble;<\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/1af6e99f-995d-400b-b1c6-30c787983dd8.jpg\" alt=\"\" data-id=\"10375\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/1af6e99f-995d-400b-b1c6-30c787983dd8\/\"\/><figcaption>Suffragette postcard; <\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/082acf4d-8eae-4b97-a03c-1c59aa2528a1.jpg\" alt=\"\" data-id=\"10376\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/082acf4d-8eae-4b97-a03c-1c59aa2528a1\/\"\/><figcaption>Canadian Army Service Corps embroidered silk postcard, both 1818 Auctioneers. <\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/8ea7583c-ca36-423a-94cb-ae8efb3d585d.jpg\" alt=\"\" data-id=\"10377\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/8ea7583c-ca36-423a-94cb-ae8efb3d585d\/\"\/><figcaption>Dividedback postcard with illustrated couple, 1896, The Postal Museum;<\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/dc008935-c60e-4e97-8a05-4ff4bdaf6b8e.jpg\" alt=\"\" data-id=\"10378\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/dc008935-c60e-4e97-8a05-4ff4bdaf6b8e\/\"\/><figcaption>Amy Johnson postcard, 1818 Auctioneers.<\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/be5fd4f2-4f57-4169-bb05-52d8f5bed406.jpg\" alt=\"\" data-id=\"10379\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/be5fd4f2-4f57-4169-bb05-52d8f5bed406\/\"\/><figcaption>Commemorative Captain Scott postcard, 1818 Auctioneers; <\/figcaption><\/figure><\/li><li class=\"no-tts blocks-gallery-item\"><figure><img src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/44e339df-a874-4bbe-ad1a-6fba8b139583.jpg\" alt=\"\" data-id=\"10380\" data-link=\"https:\/\/c01.purpledshub.com\/homesantiques\/44e339df-a874-4bbe-ad1a-6fba8b139583\/\"\/><figcaption>Language of Stamps postcard, 1915, The Postal Museum.<\/figcaption><\/figure><\/li><\/ul>\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-color uagb-block-c0ab6db8-6c8d-4860-9bd5-62f2135a021b\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<h4 class=\"has-text-align-center article-full-subhead\"><strong><span class=\"has-inline-color has-ccp-black-color\">Why collect?<\/span><\/strong><\/h4>\n\n\n\n<h4 class=\"has-text-align-center\">A curious crossover <\/h4>\n\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<p class=\"article-full-body sans-serif\">While cigarette cards have gone down in value, and greetings cards sell for a few pounds a bundle, topographical postcards have mostly increased. \u2018Partly that\u2019s because there are a lot of crossovers with other areas of collecting \u2013 railway enthusiasts want pictures of steam trains and old stations showing the station master in his uniform on the platform, for example. Or groups of Edwardian ladies in big hats and dresses appeal to people interested in fashion,\u2019 explains Ken Payne.<\/p>\n\n\n\n<p class=\"article-full-body sans-serif\">As with stamps and coins, condition impacts on value \u2013 creased or dirty cards are generally worth less than those graded \u2018mint\u2019. The message, postmark or stamp rarely make a difference to the price of a postcard. Proper photographs, rather than printed reproductions (even if hand-coloured) are what collectors go for, as the quality is much higher, says Ken. The exceptions are printed cards by renowned artists, for example Louis Wain and his comical illustrations of cats, or Art Nouveau designs by the likes of Alphonse Mucha.<\/p>\n\n\n\n<div class=\"no-tts wp-block-image article-in-image photo is-style-default\"><figure class=\"no-tts aligncenter size-large\"><img loading=\"lazy\" width=\"1024\" height=\"650\" src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/C3JWNW_preview-1024x650.jpg\" alt=\"\" class=\"no-tts wp-image-10619\" srcset=\"https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/C3JWNW_preview-1024x650.jpg 1024w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/C3JWNW_preview-300x191.jpg 300w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/C3JWNW_preview-768x488.jpg 768w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/C3JWNW_preview-1536x975.jpg 1536w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/C3JWNW_preview.jpg 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>A rare Louis Wain cat postcard, titled Lodgings Wanted, published by F Hartmann.<\/figcaption><\/figure><\/div>\n\n\n\n<p><\/p>\n\n\n\n<hr class=\"no-tts wp-block-separator has-text-color has-background has-ccp-black-background-color has-ccp-black-color is-style-default\"\/>\n\n\n\n<h5 class=\"has-text-align-center article-standfirst\"><span class=\"has-inline-color has-ccp-black-color\">Censored at the seaside<\/span><\/h5>\n\n\n\n<h4 class=\"has-text-align-center\">Saucy designs<\/h4>\n\n\n\n<p class=\"article-full-body sans-serif\">So-called \u2018saucy\u2019 seaside postcards by artists such as Donald McGill raise eyebrows today. Georgina thinks that the innuendo-driven illustrations can be offensive, especially in the way they depict women: \u2018But even at the time, a lot were considered unacceptable. <span>McGill was actually prosecuted for obscenity, which led to a crackdown on the more risqu\u00e9 designs \u2013 local censorship boards were set up to decide what could be sold.\u2019<\/span><\/p>\n\n\n\n<p class=\"article-full-body sans-serif\">Nevertheless, some postcard collectors love the nostalgic humour typified by the larger ladies, hen-pecked husbands, and voluptuous young women. <span>And they have plenty of cards to choose from, as McGill designed over 12,000 before his death in 1962.<\/span><\/p>\n\n\n\n<div class=\"no-tts wp-block-image article-in-image photo is-style-default\"><figure class=\"no-tts aligncenter\"><img loading=\"lazy\" width=\"546\" height=\"819\" src=\"https:\/\/dj9jqhxgw9833.cloudfront.net\/uploads\/sites\/49\/2022\/04\/7821ad33-6604-482a-a9db-2a2a570527d9.jpg\" alt=\"\" class=\"no-tts wp-image-10386\" srcset=\"https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/7821ad33-6604-482a-a9db-2a2a570527d9.jpg 546w, https:\/\/c01.purpledshub.com\/uploads\/sites\/49\/2022\/04\/7821ad33-6604-482a-a9db-2a2a570527d9-200x300.jpg 200w\" sizes=\"(max-width: 546px) 100vw, 546px\" \/><figcaption>A fairly wholesome \u2018saucy\u2019 seaside postcard of a honeymoon couple at Minehead, from 1907, The Postal Museum.<\/figcaption><\/figure><\/div>\n<\/div><\/section>\n\n<h4 class=\"article-subhead\"><span class=\"has-inline-color has-ccp-black-color\">WHERE TO SEE<\/span><\/h4>\n\n<p class=\"article-full-body sans-serif\"><strong>The Postal Museum, London <\/strong><em><a href=\"http:\/\/postalmuseum.org\">postalmuseum.org<\/a> <\/em><br><br><strong>Donald McGill Museum, Isle of Wight <\/strong><em><a href=\"http:\/\/saucyseasidepostcards.com\">saucyseasidepostcards.com<\/a><\/em><\/p>\n\n<h4 class=\"article-subhead\"><span class=\"has-inline-color has-ccp-black-color\">WHERE TO BUY<\/span><\/h4>\n\n<p class=\"article-full-body sans-serif\"><strong>1818 Auctioneers <\/strong><em><a href=\"http:\/\/1818auctioneers.co.uk\">1818auctioneers.co.uk<\/a><\/em><\/p>\n\n<p class=\"article-full-body sans-serif\">For upcoming local postcard fairs see: <em><a href=\"http:\/\/postcard.co.uk\/fairs.php\">postcard.co.uk\/fairs.php<\/a> <\/em><\/p>\n\n<p><\/p>\n\n<p class=\"footer\">Photography: Alamy Stock Photo<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Emma Longstaff explores the fascinating history of 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Longstaff explores the fascinating history of 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