By Naomi Gordon

Published: Monday, 08 August 2022 at 12:00 am


ITV delighted fans when it confirmed that Big Brother would be coming to ITV2 and ITVX during last week’s Love Island final.

It’s now being claimed that the reboot will relocate from Elstree Studios to a brand new house on a massive airfield in the countryside, returning to our screens in May next year.

According to Politicalite, the new series will also feature the return of the 24-hour live feed using the new ITVX streaming platform.

The platform is set to be a “complete reimagining” of ITV Hub which will house over 9,000 hours of content for viewers to enjoy without a subscription fee.

Former Big Brother producer Paul Osbourne told the publication that ITVX will use Big Brother Live Feed subscriptions to “boost revenue” for the platform, in a similar vein to the CBS feeds on the US version.

“That’s a smart move. We’ve still got the live feed here in America,” he told the website.

RadioTimes.com has reached out to ITV for comment on this report.

Coming 2023… #BBUK @bbuk #BigBrother pic.twitter.com/RiXgbXvqqR

— ITV2 (@itv2) August 1, 2022