<\/p>
It was recently reported that the government plans to abolish the BBC licence fee<\/a> in the coming years. In the wake of the news, Help and His Dark Materials writer Jack Thorne wrote a piece for RadioTimes.com<\/a> on why we need the BBC<\/a> and many public figures, including Hugh Grant and Sanjeev Bhaskar, have criticised<\/a> the proposed move.<\/p>\n It\u2019s in this uncertain climate that BBC Three<\/a> is set to make its return as an official channel, which viewers will be able to tune into via Freeview, Sky, Virgin and Freesat, and live on BBC iPlayer from Tuesday 1st February, with Drag Race UK Versus the World<\/a> (pictured above) part of the relaunch.<\/p>\n \u201cAnother mechanism through which people discover your show is to tighten up people\u2019s relationship with the BBC and with iPlayer,\u201d Campbell explained. \u201cSo we have this thing that we talk about called activations and that is all about, \u2018does a show bring somebody into iPlayer that hasn\u2019t visited iPlayer in 12 weeks?\u2019, and BBC Three shows are very focused on making shows activate in that audience.\u201d<\/p> She added: \u201cWe look at those also by under-35s so that is definitely a measure of success of bringing in that new audience that haven\u2019t been around for a while, and giving them more to consume and more to stick around with within the BBC family.\u201d<\/p>\n Campbell went on to discuss how it\u2019s a method proven to work, citing the success of shows like Drag Race UK<\/a> and Meet the Khans.<\/p>\n \u201cDrag Race is a massive activator, and The Khans did the same for us,\u201d she said. \u201cThe great thing about activations is you can see them by a region, so The Khans did really well in the North West and the Midlands, High did really well in Scotland and Northern Ireland. Drag Race is more pan UK but when you have a queen from a certain region it can totally light up that region.<\/p>\n \u201cSome our shows skew really way above average for young BBC shows, and that is our role as well, to really produce shows that have majority under-35 audience, which is what we do.\u201d<\/p>\n Looking for something to watch? Check out our Drama<\/a>\u00a0coverage or visit our\u00a0TV Guide<\/a>\u00a0to see what\u2019s on tonight.\u00a0<\/strong><\/p><\/body><\/html>\n By Lidia Molina-Whyte Published: Monday, 31 January 2022 at 12:00 am It was recently reported that the government plans to abolish the BBC licence fee in the coming years. In the wake of the news, Help and His Dark Materials writer Jack Thorne wrote a piece for RadioTimes.com on why we need the BBC and […]<\/p>\n","protected":false},"author":24,"featured_media":10540,"template":"","categories":[5],"acf":[],"uagb_featured_image_src":{"full":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans.jpg",1119,745,false],"thumbnail":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans-150x150.jpg",150,150,true],"medium":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans-300x200.jpg",300,200,true],"medium_large":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans-768x511.jpg",768,511,true],"large":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans-1024x682.jpg",800,533,true],"1536x1536":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans.jpg",1119,745,false],"2048x2048":["https:\/\/c01.purpledshub.com\/uploads\/sites\/56\/2022\/01\/bbc-three-hopes-to-bring-viewers-to-bbc-amid-licence-fee-plans.jpg",1119,745,false]},"uagb_author_info":{"display_name":"importmanagerhub@sprylab.com","author_link":"https:\/\/c01.purpledshub.com\/radiotimes\/author\/importmanagerhubsprylab-com\/"},"uagb_comment_info":0,"uagb_excerpt":"By Lidia Molina-Whyte Published: Monday, 31 January 2022 at 12:00 am It was recently reported that the government plans to abolish the BBC licence fee in the coming years. In the wake of the news, Help and His Dark Materials writer Jack Thorne wrote a piece for RadioTimes.com on why we need the BBC and…","_links":{"self":[{"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/rss_feed\/10539"}],"collection":[{"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/rss_feed"}],"about":[{"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/types\/rss_feed"}],"author":[{"embeddable":true,"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/users\/24"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/media\/10540"}],"wp:attachment":[{"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/media?parent=10539"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/c01.purpledshub.com\/radiotimes\/wp-json\/wp\/v2\/categories?post=10539"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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