This year has proved no exception; season 8 of ITV2\u2019s dating Goliath has proved there\u2019s still life in the Love Island format yet with some episodes seeing the show achieve some of its highest audience viewing figures since the halcyon days of 2019, after a noticeable decline in interest last year.<\/p>\n
Our reinvigorated interest in the Influencer Olympics that is Love Island stems from the format\u2019s twists and turns, which have been deployed to perfection by producers this year to stoke some of the most dramatic scenes in the show\u2019s history. From Ekin-Su Cu\u0308lcu\u0308log\u0306lu<\/a> crawling on her hands and knees to sneak kisses from Jay Younger<\/a> on the terrace, to Andrew Le Page<\/a>, Tasha Ghouri<\/a> and Coco Lodge<\/a>\u2019s \u2018Tit-gate\u2019, viewers have been given a banquet of storylines to feast on, prompting widespread discussion on social media and centralising Love Island in online discourse.<\/p>\n But as much as viewers have been hooked on episodes centred around the exploits of the Love Island 2022 line-up<\/a> (and the slightly tense fireside chats that follow), there\u2019s an integral part of Love Island that\u2019s been missing from this year\u2019s series: the love itself.<\/p>\n One of the best and most compelling parts about Love Island is seeing romance blossom between the islanders \u2013 seeing sparks fly at the first coupling, their first kisses and those initial early dates, all soundtracked by Iain Stirling<\/a>\u2019s wry and slightly silly commentary. Whether pairings go the distance outside the villa is almost irrelevant \u2013 we believe and buy into the romance and the journey each couple goes on at the time.<\/p>\n Of course, it\u2019s even more heart-warming to see the couples that really do last outside the rigorously structured reality they navigate on the show: seeing former contestants such as Camilla and Jamie, Olivia and Alex, and even Jess and Dom go on to get married and have babies illustrates that not all the relationships on Love Island are purely for the camera \u2013 that there really is some authenticity on a reality show that has been criticised for being too heavily structured and produced.<\/p>\n 5 years with you \u2728 pic.twitter.com\/phe6xAKgyJ<\/a><\/p>\u2014 Olivia Bowen (@OliviaDBuck) July 17, 2021<\/a><\/blockquote>![\"""\"](\""https:\/\/images.immediate.co.uk\/production\/volatile\/sites\/3\/2022\/07\/Love-Island-2022-islanders-80a639f.jpg?quality=90&resize=620%2C413"\" "\\"\"\"\\"\/")
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