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ITV delighted fans when it confirmed that Big Brother<\/a> would be coming to ITV2 and ITVX<\/a> during last week\u2019s Love Island final<\/a>.<\/p>\n It\u2019s now being claimed that the reboot will relocate from Elstree Studios to a brand new house on a massive airfield in the countryside, returning to our screens in May next year.<\/p>\n According to Politicalite<\/a>, the new series will also feature the return of the 24-hour live feed using the new ITVX streaming platform.<\/p>\n The platform is set to be a \u201ccomplete reimagining\u201d of ITV Hub which will house over 9,000 hours of content<\/a> for viewers to enjoy without a subscription fee.<\/p>\n Former Big Brother producer Paul Osbourne told the publication that ITVX will use Big Brother Live Feed subscriptions to \u201cboost revenue\u201d for the platform, in a similar vein to the CBS feeds on the US version.<\/p>\n \u201cThat\u2019s a smart move. We\u2019ve still got the live feed here in America,\u201d he told the website.<\/p>\n RadioTimes.com<\/a> has reached out to ITV for comment on this report.<\/p>\n Coming 2023\u2026\u00a0#BBUK<\/a> @bbuk<\/a> #BigBrother<\/a> pic.twitter.com\/RiXgbXvqqR<\/a><\/p>\u2014 ITV2 (@itv2) August 1, 2022<\/a><\/blockquote>