{"id":2971,"date":"2021-08-11T15:17:50","date_gmt":"2021-08-11T13:17:50","guid":{"rendered":"https:\/\/www.radiotimes.com\/?p=1311270"},"modified":"2021-08-11T16:06:45","modified_gmt":"2021-08-11T14:06:45","slug":"when-is-cyber-monday-2021-this-years-dates-plus-what-to-expect","status":"publish","type":"rss_feed","link":"https:\/\/c01.purpledshub.com\/radiotimes\/rss_feed\/when-is-cyber-monday-2021-this-years-dates-plus-what-to-expect\/","title":{"rendered":"When is Cyber Monday 2021? This year\u2019s dates, plus what to expect"},"content":{"rendered":"

Discounts are expected on a variety of tech gear, including smartphones, TVs, smart speakers, laptops, fitness trackers and so much more. <\/p>

By Jason Murdock\n \t\t<\/p>

Published: Wednesday, 11 August 2021 at 12:00 am<\/p>

\n\n

Cyber Monday is one of the biggest shopping events of the year, an online-focused extension of Black Friday that\u2019s the perfect time to scoop up deals, discounts and offers on tech from a variety of retailers ahead of Christmas.<\/p>\n

And much like the slashes during Black Friday 2021<\/a>, you can expect price drops on all types of gear, including many of the best smartphones<\/a> of the year, some of the best tablets<\/a> on the market \u2013 and likely we\u2019ll see Nintendo Switch Black Friday<\/a> deals, too.<\/p>\n

We are just as excited to find out the biggest Cyber Monday deals in 2021 \u2013 and the RadioTimes.com<\/strong> team will be bringing you the latest offers as they are announced by retailers such as Amazon, Currys\/PC World, John Lewis, Argos and Very.<\/p>\n

It may still be a long way off, but it\u2019s good to be prepared \u2013 and we have made this Cyber Monday guide so you can stay fully informed about the event, find out what products we expect to see discounted and how to get the best deals. Make sure to bookmark this page, as it will be updated as we learn more about the price cuts.<\/p>\n

What is Cyber Monday?<\/strong><\/h2>\n

Cyber Monday is one of the key dates in the retail calendar ahead of Christmas and a great chance to pick up bargains on high-value tech products, including phones, laptops, fitness trackers, smart speakers, TVs, home appliances and more. It falls four days after the US Thanksgiving holiday \u2013 the Monday after Black Friday.<\/p>\n

While the event may have first gained traction in the US, it\u2019s now international in scope \u2013 and while the focus is still more on e-commerce than in-store discounts, many Black Friday offers will simply run into Cyber Monday these days. With retail still somewhat disrupted by the pandemic, we expect a large amount of activity this year.<\/p>\n

When is Cyber Monday 2021?<\/strong><\/h2>\n

While the date changes every year \u2013 because it is still based around the timing of Thanksgiving (which lands on the fourth Thursday in November) \u2013 Cyber Monday follows Black Friday, so that means it falls on Monday 29th November this year. It is difficult to say exactly when it starts and ends, however, as retailers have a habit of using Black Friday\/Cyber Monday branding in the weeks prior to the event and even during the days after it. In any case, get it marked on your calendar now.<\/p>\n

Black Friday vs Cyber Monday: What\u2019s the difference?<\/strong><\/h2>\n

The origins of Black Friday \u2013 which falls on Friday 26th November this year \u2013 are surprisingly complex, with one explanation being that the name was first inspired by bookkeepers who traditionally recorded profits in black ink \u2013 compared to red ink for any losses. The name alludes to retailers aiming to boost profits in order to put themselves \u201cin the black\u201d ahead of the year\u2019s end, as noted by Investopedia<\/a>.<\/p>\n

These days, Black Friday has evolved into a vast, often frenzied, sales weekend. In pre-COVID times, the price cuts were generally in-store and used to entice people into the businesses. We suspect that may be slightly different in 2021.<\/p>\n

In comparison, Cyber Monday was created in the mid-2000s by a US trade body as a way to boost online sales \u2013 with many deals exclusive to retailers\u2019 websites. But things have changed a lot since 2005, and internet shopping is now commonplace, so the lines have totally blurred between Black Friday and Cyber Monday.<\/p>\n

Many of the deals will start over the weekend and then continue into the Monday, with the store\u2019s branding simply being updated to reflect the new sale \u2013 although some may be held for Cyber Monday. Due to the pandemic, it\u2019s likely we will see increased online shopping this year \u2013 although many UK COVID restrictions are loosening.<\/p>\n

\""Kena\"<\/div>
Kena Betancur\/VIEWpress\/Corbis via Getty Images<\/span><\/figcaption><\/div>\n

Cyber Monday 2021: Top retailers<\/strong><\/h2>\n

While Cyber Monday will be seized upon by all types of businesses \u2013 from home furniture stores to fashion outlets \u2013 for technology products, there are a number of retailers that we know will be heavily involved in discounting items this year.<\/p>\n

Amazon Cyber Monday sale<\/strong><\/a><\/h3>\n

Like Black Friday and its own Prime Day sales event, Amazon will be one of the big players on Cyber Monday this year \u2013 with discounts likely for smart speakers like the Amazon Echo Dot, the Ring doorbell series and its Fire HD tablet range. But that\u2019s not all. Expect drops on TVs, audio, fitness trackers, laptops and much more.<\/p>\n

\""Amazon\"<\/div>\n

Currys\/PC World Cyber Monday sale<\/strong><\/a><\/h3>\n

Currys\/PC World is likely to be one of the biggest competitors to Amazon and will be a hotbed of deals on tech gear, including phones, TVs, smartwatches, laptops, fitness trackers, home projectors, gaming consoles, cameras and tablets. Keep in mind that Currys always makes a keen effort to price-match with other major retailers.<\/p>\n

\""Currys\"<\/div>\n

John Lewis Cyber Monday sale<\/strong><\/a><\/h3>\n

John Lewis is likely to offer some great discounts on tech during this year\u2019s Cyber Monday and is known for dropping the price tags on smartphones, tablets, home appliances and high-end TVs. The store has a well-regarded approach to customer service, and like Currys, will use a price-matching scheme to help rival Amazon.<\/p>\n

\""John\"<\/div>\n

Very.com Cyber Monday sale<\/strong><\/a>\u00a0<\/strong><\/h3>\n

The retailer Very has a wide variety of tech products on its website and is likely to be another player in Cyber Monday in 2021. It routinely gets involved in sale events, and this Black Friday\/Cyber Monday will probably be no different \u2013 offering solid discounts on TVs, smartphones, laptops, headphones, smart home tech and cameras.<\/p>\n

\""Very_(online_retailer)_logo"\"<\/div>\n

AO.com Cyber Monday sale<\/strong><\/a>\u00a0<\/strong><\/h3>\n

Similar to Very, AO is very likely to be taking part in Cyber Monday, too, drawing on its strong reputation for deals on home appliances and white goods \u2013 if you are in the market for a new washing machine, fridge freezer or vacuum cleaner, then this website is a great place to start. That\u2019s not to take away from its tech, though, as it\u2019s likely to have drops on TVs, computers, smartphones and smart home gadgets.<\/p>\n

\""AO\"<\/div>\n

Cyber Monday: How to get the best deals<\/strong><\/h2>\n

Make no mistake: browsing the internet during Black Friday and Cyber Monday will be confusing, overwhelming and may quickly leave you in a daze. Are you actually getting a good deal? Do you really<\/em> need a new 75-inch TV? What store is best? Deal-hunting is a bit of an art \u2013 so here are some of the key points to consider:<\/p>\n