{"id":44734,"date":"2024-01-29T17:27:01","date_gmt":"2024-01-29T16:27:01","guid":{"rendered":"https:\/\/www.radiotimes.com\/?p=1982308"},"modified":"2024-01-29T18:59:44","modified_gmt":"2024-01-29T17:59:44","slug":"channel-4-plans-to-be-digital-first-public-broadcaster-by-2030","status":"publish","type":"rss_feed","link":"https:\/\/c01.purpledshub.com\/radiotimes\/rss_feed\/channel-4-plans-to-be-digital-first-public-broadcaster-by-2030\/","title":{"rendered":"Channel 4 plans to be \u2018digital-first public broadcaster by 2030\u2019"},"content":{"rendered":"

The broadcaster will be shifting focus to produce more programmes which are known to drive streaming growth, such as dramas and high-end documentaries. <\/p>

By James Hibbs\n \t\t<\/p>

Published: Monday, 29 January 2024 at 16:27 PM<\/p>

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Channel 4 has announced a new five year strategy, which will be aiming the reshape the broadcaster to become a \u201cgenuinely digital-first public service streamer\u201d by 2030.<\/p>\n

The strategy, which is called Fast Forward, is designed to ensure that the broadcaster, which is publicly owned but not publicly funded, embraces what it called the \u201cgenerational shift that is taking place in TV viewing\u201d.\u00a0<\/em><\/p>\n

Channel 4 CEO Alex Mahon said: \u201cChannel 4 was designed to be ahead of the curve and has never stood still. The rate of change in our market is only speeding up.<\/p>\n

\u201cOur new strategy will accelerate our digital transformation \u2013 building on 2020\u2019s Future4 strategy and our founding public service principles \u2013 so Channel 4 remains a trusted, disruptive and distinctive brand into the 2030s, offering brilliant shows that people love and that matter.\u201d<\/p>\n

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